Kolkata: Today, ASICS SportStyle announces the launch of the GEL-QUANTUM 360™ VIII sneaker. This shoe’s design is meant to help support advanced comfort for active lifestyles and exploring urban environments. The design inspiration for this project stems from super-natural forms and interlocking structures.
For the upper construction, the shoe features 5D print details that resemble ergonomic shapes from elements found in nature. These details add a greater amount of depth to give the design a more layered aesthetic.
The sneaker’s midsole structure was formed with new technologies, like DIVISION SPACE™ cushioning. This cushioning technology is meant to lighten the shoe’s overall weight while providing more impact absorption underfoot. This feature is also met with FF BLAST™ BIO cushioning, which includes at least 20% biomass to help reduce waste and promote better durability.
The GEL-QUANTUM 360™ VIII sneaker launches today Tuesday, June 11th on ASICS SportStyle online and in select stores for ₹13,999.
About ASICS
Anima Sana In Corpore Sano, meaning ‘A Sound Mind in a Sound Body’ is an old Latin phrase from which ASICS is derived and the fundamental platform on which the brand still stands. The company was founded in 1949, more than 70 years ago by Kihachiro Onitsuka and is now a leading designer and manufacturer of running shoes, as well as athletic and SportStyle-inspired footwear, apparel, and accessories.
ASICS currently has 104 stores across India. More details can be found at www.asics.com/in/en-in/store-locator.
