Ottawa: Donald Trump’s threats and provocative remarks towards Canada appear to have inadvertently sparked a business boom for one entrepreneur. Liam Mooney, founder of an Ottawa-based design firm, created a hat bearing the phrase “Canada is Not for Sale” in response to the former U.S. president’s tariff threats and comments suggesting Canada could become the 51st U.S. state.
The hats garnered widespread attention when Ontario Premier Doug Ford was seen wearing one during a meeting with Prime Minister Justin Trudeau and other premiers in Ottawa. The meeting addressed Trump’s vow to impose tariffs on Canadian imports. Since then, demand has surged, with tens of thousands of hats reportedly ordered online.
Mooney explained that the hats were designed as a creative response to Trump’s rhetoric, aiming to deliver a message of nationalism and unity. “It’s an opportunity to bring people together from all of civil society, regardless of political persuasion,” Mooney told Reuters.
The looming threat of tariffs has raised concerns about the economic impact on Canada, with experts warning that they could severely harm the economy while simultaneously increasing the cost of oil and other goods in the United States.
Trump’s remarks come at a politically sensitive time for Canada. Liberal leader Justin Trudeau is expected to resign in March after nearly a decade in power, while the opposition Conservatives are leading in polls ahead of a federal election later this year.
Donald Trump's tariff threats and 51st state talk inspired Ottawa designer Liam Mooney to create ‘Canada is Not for Sale’ hats, which gained attention after Ontario Premier Doug Ford wore one with Prime Minister Justin Trudeau https://t.co/28BhONguLf pic.twitter.com/DcwLDbcTXm
— Reuters (@Reuters) January 25, 2025
Also Read | Hamas to Release Four Israeli Female Soldiers in Second Prisoner Swap
Mooney and his business partner were inspired to design the hats after seeing one of Ford’s interviews on Fox News, where a host suggested Canada consider annexation, calling it a “privilege” to merge with the United States. Ford’s response was clear: “Canada is not for sale.”
Speaking via video to the World Economic Forum in Davos, Switzerland, Trump demanded “respect” from Canada and referred to Trudeau as “Governor,” further fueling nationalistic sentiments in Canada.
Also Read | New York Proposal: Use Paid Sick Leave to Care for Pets
“Our sovereignty is threatened when our dignity is disrespected,” Mooney said. “We have allies and friends all around the world who are ready to rise to the call and defend us and join in.”
