Kolkata: Continuing its efforts to strengthen India’s democratic process, ABP News has unveiled the ‘Adarsh Voter’ campaign, a series of educational comic strips designed to promote informed voting and active citizenship. This initiative follows the network’s successful ‘Jeetna Aapka Zaroori Hai’ campaign, which urged Indians to exercise their constitutional right and make their voices heard in the ongoing 18th Lok Sabha Elections.
The ‘Adarsh Voter’ comic strips aim to further empower citizens by highlighting the significance of voting, resisting misinformation, and seeking clarity amidst the chaos of electoral campaigns. Through engaging visuals and compelling narratives, these comics will guide viewers in navigating past sensationalism, promoting transparency, and grounding their voting decisions in factual realities.
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An Adarsh Voter is someone who actively participates in the democratic process, seeks out reliable information, and casts their vote after carefully considering the issues that impact their lives. With this campaign, ABP News aims to nurture a generation of informed and discerning voters who can see through the noise and make choices that truly shape the nation’s future. The ‘Adarsh Voter’ comics will be released across ABP News’ digital channels and on print media, reaching millions of viewers nationwide.
ABP News’ commitment to empowering voters extends beyond the ‘Adarsh Voter’ campaign. The network’s comprehensive election coverage, including shows like ‘Kaun Banega Pradhanmantri 2024’ and ‘Lok Sabha Elections 2024’, provides in-depth analysis, expert insights, and ground reports to ensure that every Indian has access to the information needed to make an informed choice.
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As India’s leading news network, ABP News remains dedicated to upholding the principles of democracy and fostering an engaged and informed electorate. The ‘Adarsh Voter’ campaign is a testament to this commitment, offering a unique and accessible platform for civic education and empowerment.
ABP News invites the nation to join the movement and become an Adarsh Voter. They urge you to follow ABP News’ coverage and engage with the ‘Adarsh Voter’ comics to exercise your right to vote responsibly and shape India’s future.
About ABP Network
An innovative media and content creation company, ABP Network is a credible voice in the broadcast and digital sphere, with a multi-language portfolio of news channels reaching 535 million individuals in India. ABP Studios, which comes under the purview of ABP Creations — the content innovation arm of the network — creates, produces, and licenses original, path breaking content outside of news. ABP Network is a group entity of ABP, which was incorporated almost 100 years ago and continues to reign as a leading media company.
