Hanoi: Vietnam has mandated that Netflix Inc (NFLX.O) halt advertising and distribution of its games within the country before April 25th, as the U.S. streaming platform lacks a license for gaming services, announced the Authority of Broadcasting and Electronic Information (ABEI) on Thursday. In a statement on its website, the ABEI emphasized, “Vietnam demands Netflix comply with Vietnamese regulations regarding online gaming services.”
The directive further instructed, “We order Netflix to discontinue advertising and publishing of Netflix’s video games on the Netflix application, as well as on Appstore Vietnam and Google Play store Vietnam, before April 25.”
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Despite government orders to block various content for domestic access, Netflix has expressed intent to establish an office in Vietnam, as reported by Reuters. Netflix embarked on its gaming venture by introducing Netflix games for mobile phones in November 2021.
According to a report by the international news agency Reuters, the company has not yet issued a statement in response.
